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§ · team · new york

Priya D.

Senior PR & Comms Manager · New York office · 7 years experience.

Priya D. — Senior PR & Comms Manager, New York
office
New York · ET

SoHo · Manhattan

§ 01 · priya on the team

Senior PR & Comms Manager.

Growth & Marketing Lead 7 years experience

Owns PR and external comms — agency awards, press, podcast bookings. Seven years agency communications. Background includes work at a tech-comms firm and an in-house corporate comms role.

specialties
PR Comms Awards
§ 02 · new york office

Part of the New York team.

20 people in New York across executive · sales · brand · strategy · growth. Operating on ET from SoHo · Manhattan.

See all 20 New York team
Editorial illustration of the Digital Heroes New York office workspace
§ 03 · growth & marketing at Digital Heroes

Priya works on the growth & marketing side.

The growth and marketing function at Digital Heroes covers paid acquisition (Meta Ads, Google Ads, TikTok Shop), retention (Klaviyo flows + ReCharge subscription + Gorgias support), attribution (server-side tracking, Meta CAPI, Northbeam, Triple Whale), and the unit-economics math that makes paid channels actually work (blended CAC, contribution LTV, payback period, MER targets).

Priya operates at the intersection of channel and operating math. Specialty work: post-iOS 18 attribution recovery, Klaviyo flow architecture for DTC brands at 1M to 10M revenue, paid-channel diversification when Meta's blended ROAS starts compressing, and the operating dashboards that tie marketing spend to contribution margin.

§ 04 · recent work patterns

Where Priya shows up across Shopify + Web Development services.

Priya's work shows up across the following service lines we ship at Digital Heroes. Each link below opens the service page with full scope, methodology, and engagement shapes:

Engagement cadence: Most engagements Priya touches run on a weekly client cadence with bi-weekly executive review. Deliverables go out for review at the end of every sprint with named accountability for every line item.

Client roster context: Digital Heroes runs about 25 active engagements at any given time across DTC, B2B, SaaS, and brand work. Priya is on roughly three to five active engagements at any given time depending on engagement complexity and the resourcing rhythm. Named client work is published on the case studies page where the client has given explicit permission for the work to be referenced publicly.

§ 06 · work with the new york team

Book a call with the growth & marketing team Priya is part of.

Book a 30-minute call. Scope, timeline, and quote in writing within 48 hours.

Published · Last updated .